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Monday, April 29, 2024

EA Sports updates its golf franchise

Major improvements to PGA Tour features

REDWOOD CITY, Calif.–(BUSINESS WIRE)– Today, Electronic Arts Inc. (NASDAQ: EA) announced EA SPORTSPGA TOUR, a new next-gen golf video game, currently in development. In EA SPORTSPGA TOUR, golf fans will be able to build their virtual career and experience the sights, sounds, and thrills of the PGA TOUR including THE PLAYERS Championship, FedExCup Playoffs and more unforgettable events. The game will also feature many of the world’s most famous courses, where fans will have the option to play against and as some of the biggest names in professional golf. More EA SPORTS PGA TOUR news will be revealed in the coming weeks and a launch date will be announced in the coming months.

During its longstanding relationship with the PGA TOUR, EA SPORTS has entertained tens of millions of players around the world with its golf franchise. Now, through a new, long-term deal, signed this year with the PGA TOUR, EA SPORTS will expand its history in golf with the next-gen PGA TOUR experience. The game will be built on the EA Frostbite engine and leveraging next-gen technology, promises stunning fidelity, breathtaking immersive environments, and approachable, dynamic gameplay.

“We’ve partnered with EA SPORTS to bring immersive golf video game experiences to fans of all ages for years,” said Len Brown, PGA TOUR Chief Legal Officer and Executive Vice President Licensing and Merchandising. “We are thrilled to continue working with EA SPORTS on its golf franchise to authentically represent the PGA TOUR for the next generation. The newest game will give golf fans another way to experience their favorite sport, or to discover their passion for it.”

EA SPORTS’ announcement of a new golf title comes on the heels of additional portfolio expansion in College Football and FIFA globally, showcasing the brand’s continued commitment to create new and exciting ways for millions of players to engage with sport through authentic interactive entertainment. With top EA SPORTS titles FIFA, Madden NFL, NHL, and UFC all recently achieving franchise records for player engagement, and the return to college football and golf, EA SPORTS continues its mission to grow the love of sports for fans everywhere.

About PGA TOUR

By showcasing golf’s greatest players, the PGA TOUR engages, inspires and positively impacts our fans, partners and communities worldwide.

The PGA TOUR, headquartered in Ponte Vedra Beach, Florida, co-sanctions tournaments on the PGA TOUR, PGA TOUR Champions, Korn Ferry Tour, PGA TOUR Latinoamérica, Mackenzie Tour-PGA TOUR Canada and PGA TOUR Series-China. Members on the PGA TOUR represent the world’s best players, hailing from 29 countries and territories (94 members are from outside the United States). Worldwide, PGA TOUR tournaments are broadcast to 216 countries and territories in 28 languages. Virtually all tournaments are organized as non-profit organizations to maximize charitable giving, and to date, tournaments across all Tours have generated more than $3.2 billion.


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